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Agencies move quickly, and decisions often hinge on information you need right now. The pressure to analyze data faster, make smarter decisions, and deliver exceptional client service keeps rising. Yet, many still wrestle with outdated reporting methods that eat up valuable time and create blind spots in performance.

That’s where Informer GO comes in. Building on all the foundational power of Informer, Informer GO adds an AI-driven assistant layer that transforms how agencies interact with their data. Instead of spending hours building reports, teams can simply ask questions in plain language and receive instant, accurate insights.

Overcoming the FOGS of AI

For many agencies, the complex nature of AI enablement fills them with the FOGS (Fear of Getting Started). Many people aren’t sure how to use AI effectively, so they never unlock its potential.

Informer GO is designed to eliminate that fear. By layering AI onto the proven foundation of Informer’s pre-packaged reporting, it turns what once felt like a daunting leap into a smooth, practical step forward. Agencies don’t need to overhaul their entire operation; they can start small, asking simple questions, and immediately see the benefits. The intimidation factor melts away when AI feels less like a black box and more like a trusted assistant.

Why Informer GO Changes the Game for Agencies

Agency data lives everywhere: your AMS, your accounting system, commission statements from carriers, spreadsheets. The hurdle isn’t any single file. It’s that the answers you need are scattered across systems that don’t talk to each other, so getting them means manual reporting that takes days or weeks.

Bringing disparate data together is exactly what Informer was built for. Informer GO connects to your agency’s systems, including AMS360, Sagitta, BenefitPoint, ImageRight, Agency Zoom SalesForce, QuickBooks and any other InsureTech data accessible by API. You can also bring in other unstructured data alongside it, like uploaded Direct Bill Commission (DBC) statements.  Everything is unified into one governed view, with no data warehousing or custom middleware. On top of that, GO gives every person a personalized command center on desktop and mobile: the KPIs that matter to their role, proactive alerts when something needs attention, and the ability to ask questions and take action, all in one place.

Once your data is connected and unified, complex questions that used to require lengthy manual reporting become simple prompts. With AI Chat, anyone on your team can ask in plain language and get answers grounded in your governed data — not generic training data. For example, an agency can bring its DBC statements together with its AMS data and instantly answer:

  • Show me the annual commissions for each producer.
  • Which producer is writing the most business?
  • List the number of policies written by each producer last quarter.
  • Which line of business is the most successful for the agency?

Once you’re comfortable with the basics, you can ask Informer GO to do more strategic work:

  • Highlight trends in annual agency revenue
  • Surface deeper insights about policy performance
  • Identify cross-selling and upselling opportunities
  • How can I grow my agency revenue by 15% over the next 12 months? 

And GO doesn’t wait for you to go looking. Through observability, it continuously monitors your connected systems and surfaces what needs attention, so a producer falling behind or a renewal at risk comes to you instead of staying buried in a report nobody ran. Ask AI Chat to present any of it visually as charts or tables, and you go from raw data to a well-informed decision — instantly.

Faster Decisions, Sharper Performance

Time savings are only part of the story. The real benefit of Informer GO is speed of decision-making. Harvard Business Review reports that companies using real-time analytics are five times more likely to make faster decisions than their competitors.

For agencies, that advantage is critical. Producers can instantly see how close they are to commission targets. Executives can pinpoint which carriers or departments are underperforming. Managers can quickly identify expiring policies and allocate resources to retention efforts.

Instead of waiting weeks for a monthly report cycle, leaders get the clarity they need, when they need it. This agility allows agencies to seize opportunities before they fade and address risks before they escalate.

What This Means for Agencies

When agencies stop wasting time on manual reporting, they unlock far more than efficiency, they gain momentum. Informer GO gives teams the tools to:

  • Proactively manage policies
  • Streamline operations by replacing manual data pulls with automated, AI-powered insights.
  • Enhance agility by answering questions in real time instead of waiting for static reports.

This isn’t about replacing human expertise. It’s about empowering teams with the clarity and confidence to act faster, smarter, and with greater precision.

Clarity Without Complexity

Insurance agencies need access to the right data at the right time. Informer GO provides exactly that, combining the proven structure of pre-packaged reports with the power of AI prompting. The result is clarity without complexity, insights without delay, and a reporting process that feels less like work and more like progress.

Ready to move faster, see further, and work smarter? Let’s talk. Schedule an Informer GO walkthrough tailored to your agency’s data.

Scott Allen
Written by
Scott Allen