Did you know that now, non-traditional students in higher education outnumber traditional, full-time students? It’s true, and that number is only growing – we’ll see an estimated 23% growth in the next four years alone. So the question becomes, is your continuing or professional education department ready for the influx of non-credit students?
If the answer is no, you may want start thinking strategy. Numbers don’t lie, and there is more interest in non-credit educational programs than ever, especially with the increase of available online courses. Non-traditional students are looking for places to grow job skills, learn second languages, and pursue personal interests.
If your school or department is still depending on slow, inefficient methods of course management and registration, it’s time to step up and enter the 21st century. The first step? Making sure you have everything you need to handle the increase in both in-person and online student registrations. Manual processes are a thing of the past – you need a software that can efficiently handle all of your registrations, take online orders and payments, and provide staff members the ability to automate daily processes.
Secondly, you need to make sure that your registrants can find you, your course catalogue, and your shopping cart online. More and more people are now solely using the internet to find, register, and pay for non-credit courses, programs, and events. Don’t get left behind – find an affordable, easy to use software that offers registrants the best online shopping experience. Brand your catalogue and registration pages so that visitors know where they are and that they can trust your site. Make it easy to search through courses, sign up, register, and pay for classes all within one online interface.
Lastly, understand that the key to success is knowledge. Do you know how many people registered for that intro course last year? Can you find those people and send them all an email notifying them of the upcoming 2nd-level course happening in the upcoming semester? If you can’t, you may want to rethink your registration software and reporting capabilities. To stay competitive in today’s market, you need a reliable and robust reporting solution that can manage your important data for things like break-even analysis, course completions, and marketing initiatives.
Don’t get caught with outdated software – Entrinsik Enrole is a hosted, 100% web-based registration, course management, ecommerce, and reporting solution that has an easy-to-use, clickable interface. Learn more at www.entrinsik.com/enrole or email firstname.lastname@example.org for a personalized demonstration.